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Does it pay to outsource your marketing function?

Well of course, we will say yes since we’re in the business of selling but for non-marketers, having a ‘go-to’ team to devise, manage and execute a digital marketing plan has so many benefits. We’ve listed them here and should convince you to at least think about it. Contact us, if you want to know more:  Cost-effective Peace of mindLong term strategyUtilising expertsFree your timeConsistency across all things digital We’ll now take a look at these benefits in more detail&hel...

August 9, 2021

North Wales holiday let - Hafannedd

The proud new owners of a beautiful holiday let in North Wales asked us to design and build a website for their new undertaking - Hafannedd in Denbighshire. The brief was to provide prospective vacationers with information about the self-catering properties (there's a mill and a cottage), booking availability, an enquiry form and provide a useful resource for people visiting the area. In addition to content writing to highlight local attractions and places to visit, we initially wrote 3 blo...

August 9, 2021

Should I include social media in my marketing plan - we've put together FAQs

Curious Elf has written a series of blogs about social media and why you should get on board with the idea of using platforms to promote your business and your brand. In our blog 'Why is social media good for small business', Curious Elf provides an overview of the social media platforms, provides some usual statistics and demonstrates how the likes of Facebook, Instagram and LinkedIn can be used to extol the benefits of your organisation.  How do you build that knowledge into a marketing p...

May 27, 2021

Understanding your target audience and how they use social media

This is our second blog in our series on social media and its potential impact on your business. Posting on social media sites will extend your reach and gain you more customers. In our previous blog 'Why social media is good for small business' we looked at the statistics, why people access social media and what that all means for your marketing strategy. In this blog we'll look at social media users in more detail and where you should be concentrating your marketing efforts....

May 24, 2021

Why social media is good for small businesses

Why should companies embrace social media? Understanding what, where and when to post can boost customer engagement, encourage sales and develop kudos for your company. If social media is still an area that your business is yet to exploit, we've written a series of blogs to entice you to investigate....

May 18, 2021

What's the name of the game?

This month celebrates 250 years since the birth of William Wordsworth and 170 years since his death. Here at The Digital Doctor, Poetic Elf took a break from her sonnets and pondered. How significant is the English (beautiful yet complex) language when embarking on the right name for your startup?  You probably won't be surprised to learn that coming up with the right name for your brand is key. Do it well and you'll inform your target audience of your product or service, signpost your valu...

April 20, 2021

The laws of the logo

Curious Elf was reminiscing this week, daydreaming of a time when car journeys involved a holiday rather than the unexciting weekly food shop. Cast your mind back to being loaded into the back of a car whilst you were still half asleep in your polyester quilted dressing gown (nice) and squabbling with your sibling about whose head was going to get the middle armrest. The journey was endless (cue wistful sighing) and tedious (oh the joy) and the only game that kept your attention was identifying ...

February 17, 2021

Pandemic encourages entrepreneurship growth

Here at Digital Doctor, we often feel swamped by the constant influx of bad news about the pandemic. The hospitality and travel and tourism sectors are in decline, job creation is non-existent, retail footfall has obviously taken a beating and unemployment is rising just about everywhere. And we know it's not just the UK - a recent BBC article tracks what is happening in the world's economy. But wait, we were watching BBC Breakfast today (consuming leftover panettone from Christmas) and the...

January 28, 2021

Design trends for 2021

Let's say goodbye to 2020 as quickly as possible and look forward to 2021.In our final blog of this year we're looking at a number of design trends as reported by those in the know.Interestingly, some of the web conventions we've spoken about in previous blogs are going to be put to the test if these reports are anything to go by.Curious Elf has cleaned up her brushes and has got to work....

November 27, 2020

Tools to assess your website's design

As promised, we've taken a look at various software tools available to help guide you through the web design process.  Psycho-Elf has produced this blog which covers colour choices, button tracking, how to extract user behaviour stats and more. Applying what we now know about the psychology of web design and in turn, user behaviour is great - but where do you start?...

November 10, 2020

Bad habits applied to web design

Look at your website - how many conventions does your site ignore? In our previous blog 'Applying psychology to web design' we looked at why the aesthetics shouldn't dominate how a website is designed. ...

November 3, 2020

Applying psychology to web design

Wait! Before you dismiss this blog as psycho-babble, we ask you to spend 2 seconds with us! One...two... Hopefully Psycho-Elf now has your attention! She'll set the scene: You're re-evaluating your website as all diligent and conscientious website owners should and you think you might like to give yours a bit of a refresh. You like the look of that website you saw yesterday and want to replicate it. With remit in hand you commission a web designer to come up with something similar - the design i...

October 29, 2020

Website launched for Cartref House Loch Ness

We were asked by the owners of Cartref House to build a website for them that would showcase the lovely features of this self-catering property as well as provide a useful resource for people visiting the area. We wanted to help boost organic traffic by including a page of places to visit, which detailed visitor attractions and recommendations of what to see and where to eat. This page should also serve as a landing page for Google-derived traffic.  Cartref House has so much to offer and we...

October 27, 2020

Content strategy

Does yours have all the right ingredients?...

October 12, 2020

We love Rocketspark's website builder

Rocketspark sum up exactly what they can provide:Beautifully simple websites....

October 12, 2020

How to write a blog brilliantly

Perfect the art of blogging and you'll be in business!...

September 24, 2020

Linden Hill Homes - new website launch

Being a UK Rocketspark Silver Partner, Linden Hill Homes were referred to us by the guys at Rocketspark who had been approached about using the platform to build a new website.  A property development firm based in London, Linden Hill Homes required a new website to replace its current one. After an initial phone consultation, we then offered to create a logo and SEO-optimised content as well as marketing straplines.  The design brief concentrated on the showcasing of 3 property develo...

September 23, 2020

What are the business benefits of blogging?

We look at the data available which demonstrates that blogging can really add value to your business. ...

September 15, 2020

Blogging: How do I include a blog into my marketing strategy?

At Digital Doctor, we believe that blogging on a regular basis will benefit your business. Blogging adds content to your website and promotes your brand. ...

September 3, 2020

Which website builder should I use?

Once you taken the preliminary steps in building a website and discovered how easy is it to structure a website, you're now in a position to begin the actual build. We've listed out the elements to tick off as you design and build. Using the Rocketspark website builder's initial set up process, you'll have a test website up in no time. TemplateLogoColour schemeTop header areaBody contentCalls to ActionWe love Rocketspark's website builder because you don't have to be a techy whizz to get ar...

August 24, 2020

How easy is it to structure a website?

This is the second in a series of blogs that aims to help you plan and build a website. There's a lot to think about and consider and in the first blog, Building a Website we covered: PurposeStraplinesImagery However daunting the prospect may be, always remember that a website doesn't have to be complete when it goes live. Extra pages can alway be added later (and consider how easy this is to do when you decide 'What Website Builder Should I Use?') but remember, plan and structure the websi...

August 21, 2020

Building a website

Building your own website is not that difficult - you just need to make sure you consider all the elements and plan its structure*. Once done, finding the right platform is the tricky part. We love the Rocketspark website builder; this will be covered in another blog 'Which website builder should I use?'. In this series of blogs, we're going to help you plan, structure and build a website. We will cover the elements that the Digital Doctor considers prior to the build process but right now all y...

August 19, 2020

Tally Ho Inn

The Tally Ho Inn in Littlehempston, Totnes was struggling with an inherited one page website that needed overhauling. With a fantastic history, this 14th century pub in Devon is a lovely haven for both locals and tourists alike and really wasn't displayed in all its finery - plus dog pics!We had some great imagery and artwork which we incorporated into the site along with an information page with recommendations for places to visit. Not only does this help patrons looking to combine days out wit...

August 17, 2020

Tulip Accounting

The superb team at Rocketspark has been working tirelessly this year to roll out some pretty impressive design features and making desktop and mobile easier to customise. As one of our first clients, Tulip Accounting's website needed some enhancements and we were delighted to revisit the site having already spent some time helping the team adding COVID-19 related content.We added a colour gradient into the feature area which gives a nicer feel to the overall design and softly bleeds into th...

August 7, 2020

Asbestos Limited

Asbestos Limited's owner, Debbie Hales approached Digital Doctor with a well-indexed site but not responsive and needing a design update. We collated all the content and working closely with Debbie, reworked some of the pages and introduced a structure that concentrated on taking the website visitor on a journey. For over 30 years, the asbestos management team at Asbestos Limited has dealt with the identification and ongoing management of Asbestos Containing Materials (ACMs) within structures th...

July 15, 2020 Posts 1-25 of 38 | Page next
 

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